Category: Branding

  • 5  Killer Content Tips for Year-Round Content Marketing Strategies

    5 Killer Content Tips for Year-Round Content Marketing Strategies

    Creating evergreen content drives regular traffic to your site and saves your time in the long run. Here are 5 evergreen content marketing strategies that will help search engines find your site. Words with a short lifespan should be avoided Words with a short lifespan include trending stories and news stories that are popular only…

  • 3 Influencer Marketing Myths

    3 Influencer Marketing Myths

    Over the past decades, influencer marketing strategy has experienced continuous growth. Influencers effectively influence the purchasing power of their followers. Their recommendations and endorsements helped brands to reach their target audience. According to influencer marketing statistics for 2022, the market will witness continuous growth and is projected to expand significantly. However, there are a few…

  • 5 Things To Consider When Publishing A Newsletter

    5 Things To Consider When Publishing A Newsletter

    Providing a newsletter for your opt-in list subscribers provides many benefits in terms of driving traffic into your site as well as boosting the sales and profits of your site and company. This is a marketing ploy that will not hugely dent your marketing budget and will not also require many man-hours in developing this…

  • 4 Key Points & Tips to Branding

    4 Key Points & Tips to Branding

    Branding is more than a logo and image or even a recognized name. It’s a person’s collective experience with a company’s product or service. A brand is a person’s overall perception of a company or product built over time. Here are four things you should keep in mind as you build your company’s brand: 1)…