Month: June 2023
The Impact of Visual Storytelling in Digital Marketing Campaigns
In today’s digital era, capturing and retaining consumers’ attention is becoming increasingly challenging. Traditional marketing methods are needed to engage and inspire audiences. Marketers are constantly exploring innovative ways to connect with their target audience, and one approach that has proven to be highly effective is visual storytelling. This article delves into the impact of…
Master the Art of Handling Negative Feedback and Customer Complaints with These Useful Tips
Social media is a powerful tool for customers to voice their opinions and feedback about a brand or its products/services. While positive feedback on social media can greatly boost a business, negative feedback and customer complaints can be detrimental. A strategy is needed to handle negative feedback and address customer complaints on social media. Here…
Dos and Don’ts of Rebranding Your Business
Rebranding may be the necessary step but it can be daunting sometimes. This step gives a fresh look to your brand fresh and makes it relevant in a constantly changing marketplace. However, rebranding should be approached with caution and careful planning. Here are some dos and don’ts of rebranding your business: DOs: DON’Ts: Rebranding can…
A Guide to Successful Brand Management by Volar Media House
Establishing a prosperous brand requires more than just offering a top-notch product or service. It requires understanding consumer psychology and building a strong emotional connection with your target audience. In this guide by Volar Media House, we will discuss how consumer psychology plays a critical role in brand management and offer tips on leveraging it…